Vespucci meets… Discovering Italian “Dolce Vita” Industry

Presentation of the Report on the potential of Italian bello e ben fatto products in the international landscape & Round Table with sector Associations, , organized by Confindustria.

The event will present a Report by the Economic Research Department of Confindustria – the Confederation of Italian industries – which analyses the export potential of Italian “bello e ben fatto” (BBF) – literally translated as “beautiful and well-made” – that is high quality Made in Italy consumer final products that represent Italian excellence in terms of design, attention to details, quality of materials and accuracy of manufacturing. This twelfth edition of the Report contains a specific focus on the dynamic ASEAN region, identifying Singapore as first market for Italian BBF. A Round Table with Italian entrepreneurs and business Associations in the food & beverage, fashion, furniture, yachting sectors will constitute an important opportunity to deepen knowledge on peculiarities and potential of Made in Italy BBF.