WORLD
TOUR
2023-2025

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The first international stop of Villaggio Italia took place on a 12,000 m² area, with 68 hours open to the public and a schedule featuring over 30 events. The Villaggio Italia hosted the world premiere of "La David", a bronze sculpture by artist Jago created for the Vespucci World Tour. Highlights from the musical program included a lyrical concert by the Accademia of Teatro alla Scala in Milan, live showcooking sessions by Eataly, and a performance by Serena Autieri featuring iconic Italian classics.

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During its 44 hours open to the public, Villaggio Italia in Tokyo welcomed thousands of visitors across a 22,500 m² space, brought to life by 40 initiatives spanning culture, entertainment, and creativity. Guests enjoyed the Italia Geniale exhibition, showcasing iconic pieces of Italian design, as well as a display of Olympic Torches organized with the support of CONI. Also highly appreciated were the wines from Piedmont, presented in Japan to celebrate the 10th UNESCO anniversary of Langhe-Roero and Monferrato, thanks to Regione Piemonte, the Piemonte Land of Wine Consortium, ICE, and Vinitaly.

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5,000 m² of space, 30 hours of programming, and 19 events spanning music, culture, and tradition: Villaggio Italia in Darwin offered a rich schedule filled with emotions, symbols, and shared experiences. The audience witnessed the spectacular parachute jump by the Italian Army Sports Group, who unfurled the Italian and Australian flags in the sky. One of the most moving moments was the encounter at sea between the Training Ship Amerigo Vespucci and the accessible catamaran Spirito di Stella, part of the world tour for the WoW – Wheels on Waves project.

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In Singapore, Villaggio Italia became a crossroads of culture, sound, and emotion: 40 hours of programming, 30 events, and 9,050 m² of immersive experiences. In the immersive room, the Giotto Experience captivated visitors with a journey through art, while the exhibition Divina – Immersiva Eccellenza, curated by MASAF, revealed the inner world of wine through microscopic imagery. Among the key institutional moments, Confindustria presented the 12th edition of the report “Exporting the Dolce Vita” and hosted a roundtable with industry associations on the international potential of Italy’s “beautiful and well-made” products.

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In a 6,000 m² setting in Mumbai, Villaggio Italia hosted over 20 events during 51 hours of public programming. In the immersive room, visitors explored the works of Italian artist Jago and experienced the Giotto Experience. To mark the centenary of Giacomo Puccini’s death (29 November), a tribute concert featuring internationally renowned artists was held. The Blue and Space Economy Conference highlighted the long-standing collaboration between Italy and India in the strategic fields of marine sustainability and space exploration.

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In Doha, Villaggio Italia spanned 7,200 m² and hosted over 40 events across 55 hours of programming. Among the highlights, the Garden of Italian Excellence celebrated Mediterranean cuisine, while the Qatar’s Traditional Sword Dance added a touch of local culture. Two masterclasses by Italia Olivicola offered an in-depth journey into the world of olive oil. Notable musical moments included “Navigando sotto le stelle”, conducted by Giovanni Pasini with the Qatar Philharmonic Orchestra, and a tribute to the operatic tradition of the Arena di Verona featuring the music of Giuseppe Verdi.

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Villaggio Italia in Abu Dhabi came to life across 8,300 m² with 57 hours of programming and 45 events. Music played a central role, with a surprise appearance by renowned Italian tenor Andrea Bocelli, who moved the audience by performing the Italian National Anthem and “Con te partirò”, the symbolic anthem of the World Tour. Other highlights included masterclasses by Italia Olivicola focused on olive oil and pizza, as well as a Show Cooking session in the Anima Italia space curated by MASAF.

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The final international stop of Villaggio Italia took place in Jeddah, featuring 36 events over 46 hours of programming across 7,500 m². Numerous exhibitions showcased Made in Italy, tourism, and major Italian industries, with key participants including Fincantieri, Pirelli, Leonardo, Ferretti Group, Rina, Investindustrial, and Confindustria. On the institutional side, the Blue and Space Economy Conference explored themes of innovation and international cooperation.